The opportunity. A scarce, large-format infill site — nearly half an acre — in a Valley submarket the State has flagged for housing production. The General Plan's Medium Residential designation and the Housing Element listing position the parcel to be redeveloped at true multifamily density, while the TCAC High-Resource and Very-Low-VMT overlays unlock the density-bonus and AB 2334 programs that drive the highest unit counts and the strongest land value.
Four exits, one site. The land underwrites four distinct ways. For-sale: a 10-home SB 1123 small-lot subdivision sells detached homes into a Van Nuys market trading near $500/SF. By-right R3: roughly 24 units of straightforward multifamily. Density-bonus: a mixed-income building of ~36–48 units. 100% affordable: an AB 2334 maximum-density project that, like 6901 Woodman up the street, can exceed 100 units. This BOV prices the dirt against the pathway a buyer pool will pay the most for.
What this document does. It establishes the comparable evidence — the in-escrow listing up the block on Woodman, recent closed Van Nuys / SFV land trades, and the finished-product pricing — then frames a preliminary land value, net of the demolition and Housing-Element replacement obligations the Ownership has rightly flagged. Every comparable is sourced; every assumption is labeled.
| Address | Status | Zoning | Lot SF | Program | Price | $/Land SF |
|---|---|---|---|---|---|---|
| 6901 Woodman Ave † | IN ESCROW RTI | R3 / Medium | 10,004 | RTI — 55 units, 100% affordable, 5-story | $1,475,000 | $147 |
| 7005 Woodley Ave | SOLD 3/26 | R3 (RTI) | 11,314 | RTI 25-unit, 4-story · ~$51K/unit | $1,276,000 | $113 |
| 6859 Hazeltine Ave † | SOLD 7/25 | [Q]RD1.5-1 | 28,816 | 18-lot shovel-ready small-lot SFD subdivision (3BR/2BA) · ~$185K/lot | $3,325,000 | $115 |
| 14658 Gilmore St † | SOLD 4/25 | R3 (RTI) | 9,225 | RTI site — 48-unit multifamily · ~$35K/unit | $1,690,000 | $183 |
| 14430 Vanowen St | SOLD 2/25 | R3 / C2 | 19,492 | Near-identical lot size to the subject (19,492 SF) | $1,800,000 | $92 |
| 5754 Woodman Ave | SOLD 9/25 | RD1.5 | 8,276 | RD1.5 multifamily · Mid Construction Sale | $1,450,000 | $175 |
Sources: LoopNet, LA YIMBY and Urbanize LA for 6901 Woodman Ave (55-unit RTI, 100% affordable, 5-story, 0.23 ac, in escrow at $1,475,000 through Marcus & Millichap); CoStar closed-sale record for 7005 Woodley Ave (sold 03/06/2026 for $1,276,000 after ~520 days on market and a $1,750,000 initial ask; 11,314 SF lot with RTI plans for a four-story, 25-unit development — $113/land SF); LoopNet & Crexi for 6859 Hazeltine Ave (closed 07/21/2025 for $3,325,000; 28,816 SF, [Q]RD1.5-1, shovel-ready 18-lot small-lot SFD subdivision in an Opportunity Zone — $115/land SF, ~$185K/lot); CoStar closed-sale records for 14658 Gilmore St (RTI 48-unit site, sold 04/01/2025 for $1,690,000; 9,225 SF — ≈ $35K/unit, $183/land SF) and 14430 Vanowen St (sold 02/19/2025, $1,800,000; 19,492 SF, R3 / C2 — $92/land SF); and CoStar record for 5754 Woodman Ave (sold 09/10/2025 for $1,450,000; 8,276 SF, LARD1.5 — $175/land SF). Active and in-escrow listings indicate ask, not trade; a verified CoStar / MLS closed-sale set is being compiled to finalize the range. Underlined addresses link to the property's Offering Memorandum. † Closed or marketed by the LAAA Team at Marcus & Millichap.
| Metric | Value | As of | Source |
|---|---|---|---|
| Van Nuys median list $/SF | ~$501/SF | Jun 2026 | Homes.com / Redfin |
| Van Nuys townhome median price | ~$915,000 | May 2026 | Movoto townhome market |
| New-construction townhouse (6-unit) | ~$649,000 / unit | 2024 | New-construction comp |
Finished-product references support the Pathway A retail exit. Sale prices, sizes, and $/SF for specific closed new-construction comps should be pulled from MLS before a sellout pro forma is finalized.
~6% on cost at a $1.9M land basis — illustrative, not a contractor bid. Each home can add a 500 SF ADU for incremental value.
The for-sale margin at a $1.9M land basis is modest on these placeholder costs — it moves materially with the land basis, the exit $/SF, or the unit count.
This is precisely why the larger, denser Pathways C and D often win the bid here: more units spread fixed costs, and the affordable programs carry their own financing and tax credits. A 100%-affordable buyer underwrites land on a per-affordable-unit basis — the engine that cleared 55 units next door at 6901 Woodman.
The land value is ultimately set by whichever pathway a buyer pool will pay the most for — which is why the site is marketed to both merchant builders and affordable developers at once.
| Anchor | Value | $/Land SF |
|---|---|---|
| 6901 Woodman Ave (same block, in escrow) | $1,475,000 | $147 |
| Subject prior sale (2019, improved) | $1,720,000 | $86 |
| Van Nuys R3 affordable dirt band | — | ~$100–166 |
| Subject at midpoint conclusion | $1,900,000 | $95 |
Midpoint = 19,961 SF × $95/SF ≈ ~$79K per by-right unit (24-unit base).
The subject is ~2× the land area (19,961 vs 10,004 SF), is not locked to a 100%-affordable covenant (preserving the higher-value for-sale and density-bonus pathways), and shares the same micro-market and incentive stack.
Offsetting that, the subject is not yet entitled / RTI and carries a demolition cost and the Housing-Element replacement obligation. On balance these support a land value above 6901's $1.475M (in escrow), in the range below.
This valuation is a preliminary opinion of value, not an appraisal. It is built from the comparable data in Section 04 — the in-escrow same-block listing plus recent closed Van Nuys / SFV land trades — and the labeled assumptions above. Recommended pricing should be finalized with the Ownership after the verified land comps, a demolition / abatement estimate, and confirmation of the Housing-Element replacement count.
The challenge. ZIMAS identifies the parcel as a Housing Element site with replacement required (SB 166: Appendix 4.1 = 1.25 units). A new project may be obligated to replace previously-counted/removed units and/or provide affordable replacement units.
How it's managed. The density-bonus (Pathway C) and 100%-affordable (Pathway D) programs are the common ways to satisfy or absorb the obligation. Confirm the exact replacement count with City Planning / LAHD before a buyer finalizes a build program.
The challenge. Two 1931-era structures (~5,284 SF combined) and a pool must be demolished. A 1931 structure may carry lead / asbestos, and there is holding cost during entitlement — the carrying-cost concern Ownership raised.
How it's managed. Demolition, abatement, pool removal, and carry are budgetable, bid-able line items netted against land value. Obtaining a demolition bid early in marketing converts an unknown into a number a buyer can underwrite.
The challenge. The parcel is split-zoned R1-1 and [Q]R3-1. The bracketed [Q] “Qualified” classification traces to the City's 1980s AB-283 General Plan / Zoning Consistency Program (Ordinance 167,939; Case CPC-1986-784-GPC) and runs with the land. [Q] conditions typically limit use and density to conform with the Medium Residential General Plan and may carry development standards — so the precise buildable density, height, and permitted uses are governed by the recorded Q-condition text, not the base R3 zone alone.
How it's managed. Pull the Q-conditions from the establishing ordinance and reconcile them to the build program early in diligence. In practice the [Q] here functions as a consistency overlay that aligns the site to its Medium Residential density (the ~24-unit base); the Housing Element designation plus the State Density Bonus / AB 2334 programs are the vehicles that carry count above that base. The split-zoning question — achieving the full-site R3 yield by-right on the R3 portion plus bonus, versus a consistency / zone-change action for the R1 portion — is resolved in the same feasibility study. Neither is a deal-breaker; both are standard for Housing Element sites.
The challenge. LA hard-construction costs are elevated, and the for-sale margin is thin at the placeholder land basis — the deal is geared to cost and exit pricing.
How it's managed. The denser pathways spread fixed cost and, on the affordable rail, bring their own tax-credit financing. Marketing to multiple buyer pools lets the highest-and-best use set price rather than a single business plan.
Nearly 20,000 SF of R3 / Medium-Residential land in a built-out Valley submarket — large-format development dirt is hard to assemble and rarely comes to market.
For-sale, by-right R3, density-bonus mixed-income, or 100%-affordable max density. A buyer chooses the business plan that fits their capital — and two buyer pools compete for the dirt.
6901 Woodman — 55 RTI affordable units on half the land — is in escrow at $1.475M through Marcus & Millichap, proving both the buyer pool and the density model on this street.
Very-Low-VMT + TCAC High-Resource status removes the density cap for a 100%-affordable build — the same engine that delivered 55 units next door can push the subject past 100.
SB 1123 allows a ministerial 10-home detached subdivision — no discretionary entitlement — selling into a Van Nuys for-sale market trading near $500/SF. An absorbable retail exit for a merchant builder.
A land basis around $1.8–2.0M sits below the City of Los Angeles Measure ULA transfer-tax threshold, so the land transaction itself avoids that exposure.
6948 Woodman is marketed to the deep bench of San Fernando Valley merchant builders and density-bonus / affordable developers who want a large-format, incentive-rich infill site. The piece a buyer acquires — nearly a half-acre of Medium-Residential Housing Element land on a block that just proved its density model at 6901 Woodman — is exactly the profile that draws competition in this submarket. Preliminary guidance of $1,800,000 – $2,000,000 is set to drive interest from both buyer pools while the dual-exit optionality and AB 2334 upside are argued for in negotiation.
Source: laaa.com/listings, current as of June 2026. Unit counts are buildable/entitlement-level estimates per each listing’s marketing materials; pricing is subject to change. Some offerings shown may be in escrow or recently traded — confirm current availability at laaa.com or with any advisor below.